Square Bear Studio Blog


Comics Simplifying the Hideously Complex

I love seeing this sort of thing: an MIT professor explains health care reform in comics form. The Patient Protection and Affordable Care Act is around 1,900 pages and 400,000 words. I’m sure that most lawmakers have not read the entire thing. Professor Jonathan Gruber worked with illustrator Nathan Schreiber to put across the information in an 152 page comic called “Health Care Reform: What It Is, Why It’s Necessary, How It Works.”

I sincerely believe comics have a stronger ability to convey difficult information because of the combination of words and pictures. This is not a “dumbing down” of the information. We are visually wired, and the statement that a picture is worth a thousand words is a cliche because there is a deep truth in that statement. At their best, comics use words where necessary and not just to describe what’s in the pictures. Each can communicate information in unique ways. Working together, the images and words can help people understand things much more quickly than using only one or the other. Continue reading

Posted in Useful Information

Vultures Everywhere: Domain Service Notice

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If you’re the listed contact on your domain registration, you’re going to face scammers. They’re hoping you’re a bit nervous and uncertain about what it means to have your domain name registered. After all, it can be confusing to people … Continue reading

Posted in Useful Information

Sunni Brown: Doodlers, Unite!

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Frequent Square Bear partner, the amazing Sunni Brown, talks about the value of doodling. I always knew that I listened better while doodling in the margins and that visual thinking was important. But as this video shows, Sunni is amazing … Continue reading

Posted in Useful Information

Texas Career Pathways

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An instructional animation created for Texas Career Pathways, done in partnership with Pattern Productions. The brief was to explain how the Texas Career Pathways website helps people pursue higher education whether you’re a high school student, in college or looking … Continue reading

Posted in Animation

Zenoss IT Operations

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An animation designed to explain how Zenoss helps companies manage their cloud and physical infrastructure. Doing the traffic was a bit of a challenge, but turned out to be a lot of fun. Produced in partnership with Sunni Brown of … Continue reading

Posted in Animation

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